Gareth Goes from Goth to God

Religious iconography. Florentine frou. Gothic Gareth, looked up for inspiration, for his Italian fashion first at Pitti Immagine yesterday.

Fashion films have seen a cozy revival lately, but this one wasn’t your traditional flick.  Pugh, however, did use tradition as his canvas, projecting the film of his designs onto the ceiling of a 14th-century church.

The film was shot by filmmaker Ruth Hogben and styled by Katie Shillingford. Also loved this quiet moment captured by Tommy Ton, post-screening.

Holy modernism, indeed.

A study in contrasts: Gareth Pugh amidst 14th-century statues after his presentation at Pitti.


Image courtesy of Tommy Ton.

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